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Ballpark Budget
 $1000 - $3800 $3800- $6800 $6800- $10K $10K+

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Theme Customization, Web
About This Project

SmartLanes Technology is an exciting start up based in Louisville. Smartlanes helps provide detailed demographic information of customers based on a specific location.

Smartlanes offers sophisticated technology, and they needed a website that reflected that. After I established their visual brand identity, I got started on creating a simple, effective, and responsive website.

The major Call To Action (CTA) for this site is to get people to Request a Demo. I added a highlighted area to the navigation, as well as a large orange button to the hero compelling people to click on.

I also implemented an online demo request form, freeing up phone time for the SmartLanes team, and making it convenient for potential customers to request a demo day or night.

I love working on projects for start ups, helping them establish a brand tonality, and then seeing everything come together for their website!

What I Did

Web Strategy, Design, WordPress Theme Customization, Project Management

What I Used

WordPress, HTML, CSS, PHP, Adobe Photoshop

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