Human Momentum is a start-up that focuses on innovative leadership development, and helping their clients harness the power of people in a way that creates operational excellence and inspires sustainable passion for their work.
I wanted to keep the brand fun, and youthful – yet still clean and professional. For this project I have established 3 main color palettes, and 3 logo colors to choose from. I wanted to keep things colorful and fun, and each of the palette represents core values of Human Momentum.
Lastly, I helped them establish fonts that would be used to maintain a cohesive look. The final result is a visual identity that is unique, upbeat, and memorable
What I Did
What I Used